Wealth in tradition
FunderMax Is one of the leading European manufacturers of high pressure decorative plastics (HPL) for facades and interiors, as well as wood-based products.
The history of FunderMax began at the end of the 19th century and to this day it maintains the traditions that serve as the basis for creating the highest quality materials. Continuous improvement is one of the key factors in the success of FunderMax in the world.
FunderMax in Russia and partnership with Decotech Engineering
Since 2013 FunderMax has been developing cooperation with Decotech Engineering. Today the company is a strategic partner of FunderMax in Russia and the Republic of Belarus.
Together with the company "Decotech Engineering" A number of large projects were implemented, among which one can especially note the Green Park LCD, Futuro Park LCD, V-House LCD, Sheremetyevo Terminal V.
The list of Russian projects using FunderMax materials is presented on the DekotekEngineering website.
The decision to create a showroom as a new stage of development
The showroom was conceived not only as a place to demonstrate and popularize the company's products, but also as a platform for communication between representatives of the professional community. The showroom allows you to exhibit in full size panels of the largest format 4100x1854 mm.
Concept tender
Due to a combination of factors, it was decided to open the FunderMax showroom exactly in the ARTPLAY design center. With the active assistance of the ARTPLAY directorate, it took 6 months to find the premises that would meet our requirements. After signing the lease, the architects selected to participate in the competition for the development of the technical specifications and design of the showroom were sent the terms of reference.
Three finalists were identified, who presented their design projects to the committee, consisting of employees of FunderMax and Decotech Engineering. As a result, the HCProject option was chosen by a majority vote.
Showroom FunderMax is a harmony of contrasts
This is how the head of HCProject, architect Anna Mork describes the process of creating a showroom: “We literally fought to win this competition. The coolest thing about this project is that we were able to be diverse, contrast, but at the same time maintain harmony. It was a real challenge. FunderMax really has a very wide and varied palette of decors: soft, aggressive, brutal, defiant, cozy.
The space of the showroom was divided into functional areas: window sill, meeting room, work, household (kitchen, wardrobe, storage space for samples and documents) and space for lectures. The main criteria in the development of the showroom design were functionality, convenience and comfort.
Special attention was paid to the negotiation zone. We understood that meetings could take place in various formats.
The window-sill area is designed for one-on-one negotiations. It offers a view of the Yauza and the Andronikov monastery. In order to make the window sill area look more impressive and attract attention when entering the showroom, we emphasized it by organizing a portal made of strips with LED strip. The staircase is made of steel, the steps are finished with FunderMax HPL panels with Podio surface for floor use. The railing is a metal structure in the form of rectangles, in which red plexiglass is mounted. Thus, the entire structure is in perfect harmony with the corporate colors of the FunderMax company.
The dominant zone in the showroom is a meeting room for 6-8 people. For her, we erected a small podium, and limited it to a decorative rack.
It was planned that the meeting area could also be used as a stage and a lecture hall. Behind the FunderMax logo is a projector screen that allows you to comfortably hold a presentation for 15-20 people. We have provided roller blinds of the "blackout" type on the glazing, which allow you to completely isolate the room from sunlight.
Above the meeting area, sound-absorbing elements in the form of red hexagons are installed, color-matched perfectly with the FunderMax logo. In the workspace of the showroom, two workplaces were organized for employees and a huge cabinet was mounted for storing documents and samples. The fronts of the cabinet and the fronts of the kitchen are made of PremiumStar material by FunderMax.
A decorative partition separates the working space from the window sill area. It is made of metal structures painted in matt black color. It is equipped with lamellas made of HPL - FunderMax panels. The partition not only delimits the zones, but also demonstrates the options for decors and textures. The showroom has an economic zone. For this, we have erected a small mezzanine made of metal structures. A bar counter and a small kitchen with FunderMax facades were placed on the ground floor. The kitchen is equipped with a refrigerator, wine cabinet, sink and several storage shelves. A small wardrobe is located on the second floor. We allocated the opposite wall from the kitchen and the meeting wall for exhibition samples, and for convenience we divided the zones of exterior and interior products. We have placed small shelves along the wall for storing samples. The light in this area was made directional so that the spotlights illuminate the desired areas.
All walls are finished with HPL - FunderMax panels, the decor of which is made to look like concrete. We decorated some elements of the wall with the help of FunderMax panels, which imitate wood and "rusty metal", thereby making them an accent. On one of these sections of the wall there is an inscription "show: room" with LED backlighting, which looks very impressive. In the same part of the showroom, there is a black-painted farmhouse. We focused on it, creating other metal structures. The suspended ceiling is made of white FunderMax perforated panels with a white core. Additional lighting is installed behind the ceiling panels. All the zones turned out to be so different that the most difficult task was to preserve the overall harmony of the space, to make the contrasting elements combine. And, no less important, to give people a sense of coziness and comfort. In my opinion, we succeeded!"
Welcome "for people to create"
It only remains to add that the main goal of the showroom is the desire to demonstrate to the professional community of architects and designers all the possibilities of FunderMax products, as well as inspire talents for new extraordinary achievements. FunderMax - “for the people who create”!
We will be glad to see you at: FunderMax SHOW: ROOM
ARTPLAY Design Center
Moscow, st. Lower Syromyatnicheskaya, 10, building 2, 2nd floor
